CBD beauty market trend: in 2024, CBD skin care products sales will account for 10% of global skin care products


n 2018, the global CBD skin care market value is $710 million, which is expected to reach $959 million by 2024. In the next few years, with the increase of participants, by 2024, the sales of CBD skin care products may account for about 10% of the global skin care products.

CBD (cannabinoids) is one of the many cannabinoids in cannabis plants. THC (tetrahydrocannabinol) is the hallucinogenic addictive component in cannabis plant, which has no relationship with CBD. "Cannabinoid" acts on the "endogenous cannabinoid system" of human body through "receptor", and then regulates various functions of human body. Cannabinoid receptors are distributed not only in the brain and other internal organs, but also in the skin surface layer, which provides the premise for the development of CBD external products.

It is found that CBD has a high value in anti epilepsy, anti depression, pain relief, sleep improvement, etc., so CBD, which was originally used in the form of "oil" for medical care, has gradually become a high-level ingredient in cosmetics formula due to its anti-inflammatory, anti-oxidation, antibacterial and other effects.

The main source of CBD ingredients is industrial hemp / hemp (THC < 0.3%), not drug hemp (THC > 0.5%). Compared with drug marijuana, industrial marijuana is often more acceptable in the world.

Before people paid attention to the skin care effect of CBD, "hemp seed oil" was used for skin care, mainly for nourishing and moisturizing. Since 1992, marijuana ingredients have been used in the United States. In 1998, marijuana dry skin care product series was launched, which attracted wide attention.

CBD beauty is a long-term trend, not a short-term hot spot

By 2024, the sales of CBD skin care products may account for about 10% of the global skin care products. CBD, as a new ingredient and category in the field of beauty, is growing rapidly. More and more beauty brands have launched their own CBD product lines, including skin cream, lotion, essence, soap, sunscreen, hair care products and so on.

In the United States, a survey of 2000 consumers showed that 76% of consumers would try a legal product infused with marijuana, with curative effect and without "Hi". More than half of the consumers said they would particularly try to add marijuana to their cosmetics.

The popularity of CBD is also reflected in the increase of international conferences and expositions with CBD as the theme. For example, the world CBD Expo 2019 and so on.

At present, as a beauty ingredient, CBD has no industry or government led norms in all regions of the world. For CBD source, dose, quality and other aspects of the doubt, will seriously affect consumer acceptance of CBD beauty products. Without a third-party certification body with broad credibility, consumers of CBD beauty products will be more confused.

In this case, if there is a CBD brand standing out and giving professional opinions on CBD dose detection and quality analysis, it will have the opportunity to lead the development direction of the industry.

After skin care products, CBD cosmetics will be a new direction

Entering CBD beauty industry, skin care products is a basic perspective. In the emergence of a large number of CBD beauty brands, CBD skin care products occupy the majority. CBD has started to change from medical and health care ingredients to advanced skin care formula, and is used to develop skin care products with anti wrinkle, freckle removal, nourishing, calming and other effects.

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